The Santa Cruz story

Since the 70s, Santa Cruz has been an icon on the skate scene. They’re a leading manufacturer of board sports lifestyle products, worn by everyone from professional riders to the younger generations just finding their skate legs.

The craziest part of it all? This pretty much happened by accident. Santa Cruz’s founders, Novak, Haut and Shuirman originally tried to manufacture surfboards. When they happened to end up with 500 unwanted skateboards, they pivoted the business and Santa Cruz Skateboards was born.

Santa Cruz clothing collections

Santa Cruz clothing is made for the confident and the creative person. From classic designs to brave styles that are packed with personality, you can wear the screaming hand logo to your local skatepark with pride.

Explore Santa Cruz tops and Santa Cruz t-shirts along with just about everything you need to complete the look. We’re talking hats, hoodies, track pants, backpacks and the coolest socks you’ll ever put in your underwear drawer. 

Most of the range boasts a casual, relaxed fit, and quality is something you can count on. All Santa Cruz clothing collections were designed for the rough and tumble of the sport, so you can be sure they’ll look good skate after skate, wash after wash.

Santa Cruz skateboards, NZ

40 years of skateboard knowledge and innovation go into these Santa Cruz skateboards. Jumping on board with the brand means jumping into a rich history that never went away, and of course, a board sprawling with these graphics and logos is just real fun to ride.

Every Santa Cruz board is a work of art, but it doesn’t stop there. They’re packed with the features that take your game to the next level, from precision steering response to controlled grip. It’s a skating experience you won’t want to miss.

There’s a reason professionals and novices alike gravitate towards Santa Cruz skateboards in NZ. Buy yours here or head to our range of skate decks so you can build the board to suit your skating style. We’re constantly keeping the range updated with fresh releases from Santa Cruz, Creature, Vision, Primitive and more.

Shop Santa Cruz in NZ

At Freeride, we live and breathe the skate life, so we’re obsessed with bringing the latest and greatest pieces from Santa Cruz to NZ. Shop Santa Cruz clothing collections and skateboards online, or head to our store at The Boundary in Henderson, Auckland.

Our team would love to help you out, so feel free to give us a call on 09 8359275.

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